NASCAR is reviewing a sponsorship deal that driver Brandon Brown had announced with cryptocurrency meme coin LGBcoin -- a reference to the controversial 'Let's Go Brandon' phrase.
NASCAR Xfinity Series driver Brandon Brown announced on Thursday a sponsorship deal with cryptocurrency meme coin LGBcoin -- a reference to the controversial "Let's Go Brandon" phrase.
Now, NASCAR is reviewing the deal.According to Max Marcucci, a spokesperson for Brown's team, NASCAR gave the team written approval on the sponsorship and paint scheme late last year and said the team went through the usual sponsorship approval process.On the day of the announcement, Marcucci said NASCAR called and"apologized for any confusion and miscommunication," but said that the deal"needs to be reviewed at a higher level."CNN has reached out to NASCAR for comment.
NASCAR champion Kyle Larson experiences the lowest-lows and the highest-highs 04:28The meme coin, according to the release, is an"America's Coin" that"aims to inspire positivity and unity, grounded in a strong belief of the American dream."Brown's team told CNN in a statement on Sunday that it was"very aware and appreciative of the process required to approve sponsors and paint schemes and would not attempt to circumvent that process.
Bubba Wallace: How 2020 helped NASCAR driver find his voice to speak out over injustice 01:26Brown then told The New York Times on December 19:"Our whole navigation is, you want to appeal to everybody, because, all in all, everybody is a consumer. I have zero desire to be involved in politics."The next day, the Woodbridge, Virginia native wrote an opinion piece in Newsweek.
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