Global music business rallies to support indie record stores
are among the artists that have already backed the campaign. Indie labels Matador, Heavenly Recordings, Acid Jazz, Domino, 4AD and Mute have also posted messages of support on Instagram and Twitter, as have all three majors.
Record stores have been under pressure from the growth of online physical sales and streaming music. Nevertheless, due to the continuing demand for physical music formats -- particularly vinyl -- U.K. indie record stores remained at a Rackham now is urging artists from every country affected by the coronavirus pandemic to help shine a light on the vital role that record stores play in supporting their local communities.
Also launched Monday is #recordstoreoftheday, a separate U.K.-focused campaign backed by trade bodies British Phonographic Industry , the Association of Independent Music and Entertainment Retailers Association, which will shine a daily spotlight on one of the country’s many indie record stores on Twitter, Instagram and Facebook.
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