Phil Spencer, the executive who engineered Microsoft’s $75 billion deal to buy Activision Blizzard, is such a videogame fan that he sometimes plays on his Xbox during conference calls. “Phil at his core is a gamer.”
The $75 billion deal that Phil Spencer engineered for Activision Blizzard Inc. is the biggest bet yet that games can go from a side hustle to a core business at the world’s most valuable software company.
A Microsoft Corp. lifer and a lifelong gamer, Mr. Spencer has been the chief architect and evangelist for a bigger videogame strategy inside a company that revived its fortunes in recent years largely by focusing on business customers. His plan has shifted videogames at Microsoft from its two-decade emphasis on its Xbox videogame hardware to a vision of assembling a roster of studios whose games can be played across a range of devices. And Mr.
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