Meghan's new brand places her shoulder-to-shoulder with the Hollywood elite, an entertainment expert tells Newsweek.
The Duchess of Sussex's new lifestyle brand, American Riviera Orchard, positions her alongside a roster of fellow A-list celebrities who have successfully pivoted into luxury lifestyle influence, such as Gwyneth Paltrow and Martha Stewart, according to an entertainment expert.
'The name might be a touch whimsical , but with hundreds of thousands of followers already, her ability to generate buzz is undeniable.'This move positions her alongside celebrities like Gwyneth Paltrow and Martha Stewart. Whether American Riviera Orchard becomes the next Goop remains to be seen, but it's a strategic decision. Leveraging her Hollywood influence could propel the brand to success, especially among fans who admire her style.
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