'Play it long. Ultimately it’ll pay off.”
and many others, said artist development was the key to success. “Over the past 10 years,” he continued, “there’s been a huge explosion of new artists, many of whom have picked up the business. As those legendary acts do stop touring, the business will be just fine. There is no bottom falling out.”will see U2 visit Japan for the first time in 14 years. And their shows in India and south-east Asia will be the Dubliners’ first in a 40-year-plus career.
As more territories mature and plug into the touring marketplace, the live business should continue to flourish, Fogel enthused. “When I started the global tours on that 1989 Rolling Stones tour, there were maybe 18-20 countries in terms of an itinerary for a tour. Now there are 60-plus. You look at Latin America, eastern Europe, Middle East, South Africa, south-east Asia. It’s a real place to do shows, to do business.”
Asia remains one of the most logistically challenging regions for staging large-scale tours, though artists do need to get going and “properly touch all regions of the world,” he continued. “It’s very easy for people to move on and forget about you if you don’t show them love. That was one of the reasons why it was important to get down here at this time. But it is challenging, there’s no question.
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