Consumers could use Forever 21's store closures as an opportunity to switch to sustainable fashion. Here's how to shop ethically without breaking the bank:
, who established the company in 1984, brilliantly capitalized on American teenagers’ taste for flocking to the mall and buying the latest fashion—-on the cheap. At the company’s peak, they had a combined net worth of $5.9 billion.
The appeal of fast fashion has always been the ability to dress stylishly at a low cost. But dressing sustainably doesn’t have to break the bank—particularly if you think of clothing costs on a Cost Per Wear basis. After all, while fast fashion items may be trendy, they’re not exactly known for durability. 1. Start Buying “Investment Pieces”
Instead, start purchasing “investment pieces,” or higher-quality clothing items for your closet staples. There are ways to save on more costly clothing items—-not only looking for sales but also being strategic in how you pay for purchases. Using a cashback rewards card, for example, will give you instant savings.If you really want to maximize your savings though, you could super stack your purchase with an online cash back portal, like Rakuten which can sometimes offer as much as 10% cash back while shopping.
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