L.A. on the Record: Wooing women voters

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L.A. on the Record: Wooing women voters
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Both Karen Bass and Rick Caruso are sharpening their efforts to appeal to female voters.

Good morning, and welcome to L.A. on the Record — our local elections newsletter. It’s Julia Wick, with help from Dave Zahniser.appeared to shy away from the barrier-breaking aspects of her campaign.

There are plenty of reasons why Bass might have been hesitant to embrace the “first woman mayor” storyline earlier in the election, but recent history provides one obvious theory: Running an #Imwithher campaign that puts gender and history-making in the foreground is not an inherently winning strategy.

“What does change people’s calculus, and in the end their vote,” Bubar said, “is if you explain to them why that matters.” If Bass wants to frame the race as — to quote a recent news release — a “stark choice” between a self-described “lifelong advocate for women’s health care and equality — and Rick Caruso’s anti-choice record,” her identity as a woman only strengthens that narrative.policy agenda during a brief Zoom roundtable with women business leaders Wednesday.

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