| Kevin McCarthy and his caucus contest valuable terrain: Attention

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| Kevin McCarthy and his caucus contest valuable terrain: Attention
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The House speaker gets more mentions on Fox — but falls behind on other metrics.

In the abstract, being put in charge of an influential organization sounds appealing. You can help steer its outcomes in your desired direction, effect change as you see fit — not to mention the cachet involved!But the nature of the organization matters. If it is constituted of scores of people over whom you have very little leverage, people assured a position within the organization, things get trickier. If those people are actively working to usurp your power and authority? Trickier still.

One metric is search interest. Over the past seven months , Greene has averaged about twice as much interest as McCarthy. Boebert has averaged slightly more than the House speaker, though that’s been goosed of late thanks to news reports about herBut it’s important to remember that not all attention is positive attention.

This isn’t an uncommon phenomenon: People who become polarizing figures are often better known by their opponents than their allies. After all, left-wing media outlets are presumably more interested in elevating vitriolic or bizarre comments from fringe politicians than right-wing outlets might be. Since January, Fox News and Fox Business have mentioned McCarthy on average 12 times more often than the three other legislators combined. On MSNBC and CNN, he’s been mentioned four times as often.

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