Kanye West Partners With Gap for New Yeezy Line
YEEZY fashion empireIn a press release, West and the famous retailer declared that their new partnership will "disrupt retail," striving to "take the creativity, fashion leadership, global recognition and energy of YEEZY and fuel it with Gap brand's 51 years of expertise, 88% brand awareness, global reach and best-in-class supply chain" while also furthering the growth of YEEZY and introducing both brands to a new audiences.
Fans of West's streetwear brand can expect to see the YEEZY Gap Line available in Gap stores and Gap.com in 2021.Excited to share the news, the Grammy winner took to Twitter to debut the new YEEZY Gap Line logo, which is a reimagined take on Gap's iconic navy square featuring the letters "YZY" in the brand's famous white lettering.
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