Juul confirms plans to cut 500 jobs as it prepares for a ban on flavored pods, which make up 80% of its US sales
A Juul spokesperson confirmed the cuts in a statement to Business Insider, stating that the e-cigarette giant is thinning its staff to "right-size the business," which hired an average of 300 people per month in 2019. The cuts would account for roughly 10% to 15% of the company's workforce.
Juul's new CEO, K.C. Crosswaite, who joined the company after leaving the Altria Group last month, has overhauled the company's priorities in response to backlash from regulators. Juul has halted all product advertising in the US, suspended its sales of Mango, Creme, Fruit, and Cucumber flavored pods, and has said it will comply fully with federal regulation.
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