Justin Jacob Louis and the importance of an Indigenous presence in the luxury fashion space

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Justin Jacob Louis and the importance of an Indigenous presence in the luxury fashion space
France Dernières Nouvelles,France Actualités
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Fresh off a show at New York Fashion Week, the designer on the need and demand for Indigenous designs.

on Sunday and says he was inspired partly by Indigenous celebrities asking him to dress them for the red carpet.and for him, presentations have multifold importance. "When I first started designing, I didn't feel like I belonged on the runway, and there was a little bit of self-doubt in that. But now I've kind of realized that the runway and showcasing is really a place where you can put your work out there. It kind of expands your creativity," he said.

Wanting to be part of New York Fashion Week — for me, it was a bucket list [item] to be able to say, "I made it to New York." It's one of the biggest fashion hubs in the world, you know. I think the exposure is different down here. You can get exposure in Canada too, but it's a whole different market, right? I just think it opens you up to a broader audience.People don't know what Indigenous fashion is — they didn't even know thereIndigenous fashion.

One hundred per cent. The community that supports us and supported my work allows me to do it, first off, because, you know, they're buying my clothes.

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