John Boyega (JohnBoyega) partners with hm to launch new menswear collection, EditionbyJohnBoyega HMMan
to launch a new, uncompromising menswear collection that pushes for sustainability and celebrates change-makers trying to do good for the world.will combine workwear references with floral prints and tie-dye patterns, and will feature some of autumn’s key looks constructed from recycled, organic and innovative materials, in line with H&M’s commitment to move fashion into a more sustainable future.
Stand out pieces in the collection include a patchwork chore jacket, constructed from collected denim garments remade into a contemporary style, a striking checked coat, partly made from premium Italian recycled wool and a versatile, zip-off puffer jacket crafted from the innovative material Vegea™ .In a press release companying news of the collection, Boyega says: “I’m excited to collaborate with H&M on a collection that aligns my passions with purpose.
Whilst H&M Head of Menswear Ross Lydon adds: “John Boyega is a brave leader of a generation that’s speaking up for change, believing there’s a better way to treat each other and the planet. H&M is proud to team up with John forEdition by John Boyega
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