Jennifer Ford, who owns Premium Goods in Rice Village, is one of a handful of female...
When Nike approached Jennifer Ford about a sneaker collaboration, she knew exactly what to do.
The shoes were unveiled as the Premium Goods x Nike Air Force 1 Low collaboration for the 40th anniversary of Nike's Air Force 1. The partnership could have come at a better time. Jennifer Ford shares her Nike Air Force 1 collab at her Premium Goods pop-up in Rice Village on Tuesday, Feb. 7, 2023. "There was no one who looked like me there, then 9/11 happened and I missed my family, so I came home," she said.
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