The planned mobile video-streaming company poached Marni Schapiro, Snap's former director of sales for retail, as its head of North America ad sales.
Quibi has poached an advertising sales executive from Snap as it ramps up its pitch to big-name advertisers.
Schapiro's hire comes as Quibi executives have been seeking up-front ad commitments from marketers and agencies. Schapiro spent four years at Snap, where she most recently was the director of sales, focusing on retail. Prior to Snap, she spent more than eight years at Google, where she held a number of advertising roles focused on retail and consumer packaged goods.
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