Twitter co-founder Jack Dorsey has launched a private beta for its new social app Bluesky Social and unveiled AT Protocol, which will allow users to choose from different algorithms and to port their data to other social media networks.
Under the protocol, user identity will be handled by domain names in the AT protocol, such as @alice.com. These would then map to cryptographic URLs which will secure the users’ account and its data.
Other features of the protocol include interoperation and enhanced performance, as well as “algorithmic choice” — giving users access to “an open market of algorithms,” similar to the way that users interacting with Web search engines are free to select their indexers. “There’s no one company that can decide what gets published; instead there is a marketplace of companies deciding what to carry to their audiences.”
However, not much is known about the new social app — named Bluesky Social — other than it will “launch soon,” and is currently allowing users to join a private waitlist to test the beta before opening it up to the wider public.
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