Jack 'CouRageJD' Dunlop discusses why he went from Twitch to YouTube
On 11/13/19 at 4:56 PM ESTContent creators can succeed or fail depending on the platform they've chosen. An Instagram influencer may pull in sponsored deals and thousands of likes on the social media app but may fail to garner any sort of audience on YouTube or Twitch. Knowing what you do and finding the best way to reach an audience that adheres to similar sensibilities is a crucial first step when plotting your influencer goals.
"We have been working with all of our influencers and trying to find the best opportunities for them," Brandon Freytag, founder of Loaded, toldWhile the appeal of Mixer appealed to Blevins and Grzesiek, Dunlop required a different approach. To him, having all of his content in one place just seemed to make more sense.
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