Is it cake? This 19-year-old Netflix show contestant is making 6 figures in his bakery business. (via CNBCMakeIt)
The biggest challenge Ellen faced as a young entrepreneur was knowing his worth — he was pricing his cakes like he was shopping with his own wallet.
Art is super valuable and people will pay for it. Honestly, my price slightly goes up every day … depending on my mood."I realized people are buying designer purses for thousands of dollars. You have got to make your customers understand the worth in your brand and what you're providing them because the cake tastes great and [I] use high-quality ingredients."
And if a customer asks why his cakes costs this much? "I'll just be honest and say, every day I progress in my skill, so the price has to go up. You're paying for someone's expertise … it took me 5 years to learn how to do that."Dreaming big has certainly paid off for Ellen. What he envisioned for himself came true — he now sells cake mixes and baking tools online. Occasionally, he holdsEllen added that he accepts around 6 orders a week and they are "bigger orders now.
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