The government said it will also bar social media companies from doubling as e-commerce platforms to prevent misuse of public data.
with 113 million users, just behind the U.S. which has 116.5 million TikTok users, according to DataReportal.that the app is "going to invest billions of dollars in Indonesia and Southeast Asia over the next few years."
"Social commerce was born to solve a real world problem for local traditional small sellers, by matching them with local creators who can help drive traffic to their online shops," a TikTok spokesperson said after Indonesia's move. "While we respect local laws and regulations, we hope that the regulations take into account its impact on the livelihoods of more than 6 million sellers and close to 7 million affiliate creators who use TikTok Shop," they said.Sea Limited"We view this as a positive development for traditional e-commerce players in Indonesia — particularly Sea Ltd., given the latest competitive intensity between TikTok and Shopee," the global investment bank said in its report.
"Depending on the timing of the implementation and the transition process to the possible alternative app, in our view, any disruptions that TikTok sellers experience during the transition will likely be beneficial to Shopee and other traditional e-commerce platforms in the coming months," said Citi.
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