'How to Find Minimum Viable Product-Market Fit (PMF)' by whizzzoe startups entrepreneurship
Let that sink in… 🎯 But first, let me explain why:The market is where you will find customers who will adopt the product — where problems and opportunities arise. I internalized this concept in myIf you search for a market, you will find a problem where your product can exist. But if you find a product/solution to fit a problem or market that doesn’t even exist — you will create something with no market needs.
When you’re starting a startup, your product is in the early stage, you don’t immediately access a large market — big TAM or global expansion. Find a problem worth solving facing an adequate amount of people. In other words, the smallest market size that can sustain you.Build a persona for this group of people. What are their needs? What goals do they want to accomplish?
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