Even tech companies can consider people and planet, as well as profit. And they can find investors who share their social mission.
For years, venture capitalists didn't believe that you could do well and do good simultaneously. Gonzalez has shown investors a new ways for tech companies to do well and good at the same time.
While many companies worldwide had to figure out how to enable remote work, Sama had to figure out how to do this when most of its workforce was in Kenya and Uganda and lived in areas without internet access or reliable power. This was particularly challenging when, without notice, Uganda's government shut down all transportation. Even if workers wanted to come to work, they could not get there.
Sama has an impact-hiring approach. The company purposely hires in underserved communities, 50% women, 50% youth from communities that live on a household income of less than $2 a day, which is the world standard for poverty."We pay full-time, living wages to move the underserved out of poverty," said Gonzalez.
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