A North Carolina woman left a corporate job in healthcare to open her own craft brewery. Here's what she did to become CEO of 3 beer businesses with $12 million in revenue.
Kristie, 51, sits at the helm as president, CEO, and majority stake owner. Patrik, 55, who still works as an American Airlines pilot, serves as COO. The company employs close to 40 full-time employees.
Brewing started as a weekend hobby for the Nystedts, between work and raising their kids. "We didn't really go out too much. We have a great neighborhood and we would just create beers for the neighborhood," Kristie said. She knew it was a major risk to leave corporate and bet on entrepreneurship. "This is going to be a really expensive adventure," Kristie said. But once they considered starting three businesses in one, the financial prospects looked brighter. "I could see how we could actually create a business model that was sustainable," she said.Courtesy of Raleigh Brewing CompanyAlthough the consumer-facing brewery was the initial idea, their biggest asset became business-to-business.
That rapid growth was thanks in large part to the commercial equipment side, which put money back into the brewery side. "If it was just a brewery, there's no way that could've happened," Kristie said.
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