The beleaguered Hollywood Foreign Press Association (HFPA) had a good piece of news this week with the announcement that the landmark 80th edition of its Golden Globe awards will return to primetim…
“How do we make people tune in again and get interested?” she said. “The truth is since we don’t really celebrate commercially successful films and award shows, why do people tune in? What do they want to watch?” she said."Will That Older Audience Come Back To Cinemas After The Pandemic? Fall Will Be Very Telling": A24 -- Zurich Summit
“People don’t watch broadcast television anymore. They’re on Tik-Tok, Instagram, Twitter. People’s habits have changed.” “We get excited about who won it, and honestly, even in this room, who doesn’t like to win, you still like to win, right? Filmmakers like to win; actors like to win. They’re still relevant. We just have to make them more exciting again, and I think more fun.”
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