Americans are expected to boost their overall spending, as well as increase the sizes of their watch parties and betting activities for tonight's big game.
Although 52% of Americans plan to watch the game from home, 20% plan to host watch parties, up 82% from 2022. Parents with children under 18 and members of Gen Z top the list of those most likely to host this year, at 26% and 24%, respectively.
Other popular purchases include clothing or accessories , decorations , streaming subscriptions for game access and electronic equipment like speakers or a projector , according to LendingTree. Of those placing bets, 64% will place them between friends and family, while 49% plan to use gambling websites or apps. It appears some people plan to do both.
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