Here’s How Kylie Jenner Could Keep Monetizing ‘Rise And Shine’

Kylie Jenner filed a trademark application for the phrase “rise and shine,” after a video of her singing it to baby Stormi went viral by lisettevoytko

The clip comes from an October 10 YouTubeFiled October 17, Jenner’s trademark for “rise and shine” could be applied to “belts, bottoms as clothing, coats, dresses, footwear, gloves, headbands, headwear, jackets, loungewear, scarves, sleepwear, socks, swimwear, tops as clothing and undergarments.”

Jenner’s application has yet to be approved⁠—it must go through a process that could last months if another person contests it.

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