Searches for gucci bags jumped 257 percent in the week that the movie came out.
as data showed a spike in searches for its handbags and clothes, coinciding with the film’s worldwide release this week.
Fashion e-commerce aggregator Lovethesales.com reported on Friday that there was a 257 percent jump in searches for Gucci bags compared to the prior week, while searches for Gucci clothes rose 73 percent. Interest in Gucci slides, meanwhile, was up 75 percent week-on-week, it said. The ripple effect is not unexpected. Claire Roblet, director of financial communications and market intelligence at Gucci’s parent company
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