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: “Apple’s iMessage lock-in is a documented strategy. Using peer pressure and bullying as a way to sell products is disingenuous for a company that has humanity and equity as a core part of its marketing. The standards exist today to fix this.”Although Apple’s iMessage strategy has long been apparent,that were surfaced during the recent Epic Games trial confirmed the conscious importance of this strategy.
Google’s intervention here is not purely altruistic, of course: the company would benefit hugely from Apple making iMessage available on Android. Google has also
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