Digital technologies such as Web3, blockchain, and NFTs are interesting areas for Ferrari, CEO Vigna stated.
Benedetto Vigna – Chief Executive Officer of Ferrari – opined that the blockchain and NFT industry are niches that “deserve some attention.” As such, the exec hinted that the luxury sports car manufacturer might continue with its cryptocurrency endeavors in the future.While outlining the Q4 2021 results during the recent, Ferrari CEO Benedetto Vigna asserted that the firm will focus on the Web3 universe in the future.
The top executive added that blockchain technology, Web3, and NFTs are interesting areas for Ferrari. Those could help for the brand’s future development and strengthen its position as a leading company in its field, Vigna noted: The CEO acknowledged that the cryptocurrency industry has been evolving at a fast pace. He also outlined that some of Ferrari’s rivals have already dipped their toes in the digital asset space, meaning that “The Prancing Horse” should do the same to catch up with the competition.The Italian sports car manufacturer took its first steps in the world of crypto at the end of 2021.
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