Fanatics is the third company to make NHL jerseys since 2005, after Reebok handled them for more than a decade
Fanatics is taking over as the league’s on-ice jersey provider beginning with the 2024-25 season, replacing Adidas, which has made them since 2017. It’s the third company to make NHL jerseys since 2005, after Reebok handled them for more than a decade.
It’s the first time Fanatics will make in-game jerseys with their own branding for one of the four major North American men’s professional sports leagues. The company has made Major League Baseball’s uniforms since 2017 for Majestic and Nike, which executive Doug Mack said helped Fanatics take this step.
Mack said the first step will be to solicit feedback from players and equipment managers. The company, which currently makes the NHL’s replica jerseys, has already chosen the same Canadian factory to produce the authentic jersey that Adidas uses.
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