Marco Mattiacci joins Aston Martin after stints as boss of Ferrari in North America and the Scuderia Ferrari Formula 1 team
“As we continue this new era for Aston, a key pillar is unleashing the potential of our brand, given its customer loyalty and huge global appeal.
Mattiacci’s appointment is the latest in a series of changes at the firm, which lost several senior staff members at the start of the year. Miattiacci said: “Having enjoyed global affection, passion and loyalty for 109 years, Aston is now igniting a new breed of customers with its next generation of product, ultra-luxury customer experience and return to grand prix racing.
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