Warner Bros. Discovery’s licensing chief on how movies and TV get on planes, editing decisions, and the curious case of Gordita Chronicles.
Photo: Studio Canal/Shutterstock
How many hours per day would you say that you think about what people watch on airplanes — in-flight entertainment?No one subscribes to in-flight entertainment, obviously. They’re trapped in a tin can with it and can choose whether to turn it on. Sometimes the options are better than we’d expect. How is that programming curated?
Where it gets interesting is what else you offer to a customer in flight. Do you offer a full season of an HBO show, or do you offer a collection of classic movies? That often varies not just by the airline but by the people doing the curating and buying. If someone really likes classic movies, they might program more classics versus someone who likes dramas or new releases that are maybe more art-house.
Do creators and producers of some of these shows or movies get a heads-up that their creation might end up as in-flight viewing? Every one of our licensees may want a different length of movie or different set of editing done, so you end up with multiple versions of a film.It’s a privilege being at Warner Bros. We have a great team of people who work on relationships with creators all the time, so it’s always collaborative. It’s usually a heads-up. It often comes up when we have an edit and someone pulled a different edit.
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