For 94 years, the Academy Awards have honored the best in filmmaking. They have also served as a time capsule reflecting each year what was going on in the world and/or in the entertainment industr…
For 94 years, the Academy Awards have honored the best in filmmaking. They have also served as a time capsule reflecting each year what was going on in the world and/or in the entertainment industry. In the 21st century, Oscar has lost much of its TV audience, but the name recognition remains as strong as ever.
The first event, on May 16, 1929, was mostly a dinner for 270 people at the Roosevelt Hotel in Hollywood; the ceremony itself lasted only 15 minutes. Most winners simply accepted the trophy, but Warner Bros. executive Darryl F. Zanuck did something radical: He gave a few words of thanks, thus inventing the acceptance speech. And the ceremony began to get longer.
The media seems to think campaigning is a new invention, but after some actors saw the attention that the first winners received, they began to woo other Academy voters with dinners and parties. In the 1940s, three BP winners were centered on World War II. In the 1950s, when many film workers felt threatened by television, they voted for big Technicolor spectacles that TV couldn’t offer, such as “The Greatest Show on Earth,” “Around the World in 80 Days” and “Gigi.” Most of these wouldn’t get made in the 21st century, much less win an Oscar. But voters are hard to predict: They also gave a best picture Oscar to “Marty,” a small-scale project that had originated on TV.
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