America PAC, a pro-Trump fundraising group led by Elon Musk, courts swing-state voters with unfunny memes and violent anti-Harris videos.
But until this election season, Musk’s attempts at comedy have been largely self-serving.
Between those more conventional ads, however, are paid posts that attempt to leverage popular meme templates to make a political point. The trouble is, whoever they have making these ads suffers from the same comedic instincts as Musk.
Other choices are more puzzling still — but lead straight back to Musk. An America PAC post on Instagram, for example, features a picture of Trump following a gunman’s attempt to assassinate him at a rally in July, with the caption “Impeached. Arrested. Convicted. Shot. Still Standing.” Except rather than framing the meme itself, the post is a screenshot of a tweet from an anonymous X account with which Musk often interacts, an account known to heavily promote the meme cryptocurrency Dogecoin.
when it comes to America PAC, and it’s not a stretch to think he may have thrown out a few suggestions. Certainly the posts that misleadingly claim “are in line with Musk’s criticisms of the Democratic candidate. At least one of the anti-Harris video ads depicts the vice president laughing while engulfed in flames — an extreme image for a political commercial, falling closer to the kind of trollish right-wing content that Musk has allowed and amplified on his platform.
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