EA will stop using FIFA's name in its soccer games next year | Engadget

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EA will stop using FIFA's name in its soccer games next year | Engadget
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EA will stop using FIFA's name in its soccer games next year

that it was"reviewing our naming rights agreement with FIFA" ahead of a possible rebranding. It filed a trademark application for"EA Sports FC" around the same time.reported in October that FIFA makes around $150 million per year through its licensing agreement with EA. In negotiations with the publisher, FIFA is said to have asked for a payment of over $1 billion for each World Cup cycle of four years.

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