You can’t buy Dyson's new Supersonic r, but you’ll likely be able to try it out at your favorite salon soon.
Dyson hair tools have taken the world by storm–and for good reason. The brand’s viral high-tech devices took off with the very first launch, the Supersonic hair dryer, in 2016. Each innovation afterward—from the Airwrap multi-styler to the newest Airstrait—has presented newer, more innovative technology designed to achieve healthy, styled hair. The latest: Backstage at New York Fashion Week, the tech brand just debuted the Supersonic r.
“We love creating something different—and better.”At first glance, one of the most drastic differences is the new tool’s ergonomic curved r shape, designed to reduce hand strain for stylists and offer more comfort and control. The new and improved Dyson Hyperdymium motor distributes heat more evenly, and even self-cleans for a more efficient blow-dry.
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