Beloved menswear design Aaron Levine and Drake's Michael Hill speak with Robb Report exclusively about their covetable collection of modern classics..
collaborations are often unexpected, blending a synergy and dichotomy that, somehow, simply work. While collabs can be hit or miss—some feel forced, others fantastic—the best ones retain each party’s authenticity and bring out their unique strengths. That’s precisely what menswear creative and designer Aaron Levine and British luxury brand Drake’s have achieved with a brand-new, very limited capsule.
I love that you went a bit edgier and darker with the palette here, as Drake’s is often known for its more jewel tones and neutrals. Tell us why you went a bit moodier here.Out of step. Ghost in the machine. Bee in the bonnet. I like pushing a bit, and I’m just grateful they were into it.I’ve worked with many premium brands in the past. My approach doesn’t change with price. It’s the bones that matter.
Drake’s started as a tie brand. Tie sales are up nearly 30%. Do you have any predictions for a return to the classics and any thoughts on the current state of neckwear?We don’t have a crystal ball, and I don’t really want one, frankly. The general consensus is that there’s a bunch of “stuff” fatigue. The adage of less but better is thrown around a lot.
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