A new Alberta-wide campaign is using ads with animated eggplant and peach emojis that sing and dance to caution against sending nude photos.
" campaign on social media earlier this month, hoping to curb the high number of sextortion cases the province is seeing.
The peach, meanwhile, sings "Never wear nudes, no if ands or butts. If they want cheeky pics that's majorly sus.The short 15-second ads are aimed at youth 10 to 17 years old, who ALERT has found are the primary target of sextortion cases. The campaign’s primary message is to dissuade youth from sharing nudes online, and to "get smart about sextortion" by visiting the "Sextortion cases are completely debilitating for youth and have become all too frequent – and it is happening inside our homes," said Supt. Marc Cochlin, ALERT CEO, in a news release.
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