ICYMI: The FX-Hulu arrangement aligns with how Disney is positioning Hulu in the crowding SVOD market:
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To check to see if you already have access to Business Insider Intelligence through your company, click here. Talk of Disney's direct-to-consumer transition has been dominated by Disney+ — but Hulu predates Disney's shift by more than a decade. Disney launches its Disney-branded SVOD Disney+ tomorrow, but Iger also spent much of the call last week discussing the company's plans for Hulu: Hulu was mentioned 44 times on the call with investors, while Disney+ was mentioned 37 times.
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