EXCLUSIVE: Maverick TV, the All3Media-backed production company behind series such as Netflix’s American Barbeque Showdown, is adding a new reality series to its roster and a new head of developmen…
as Head of Development. Eike joins from Westbrook’s Red Table Talk Productions and she was also previously President ofThe Derek Fisher project will follow the basketball star and his wife, reality TV veteran, Gloria Govan, who previously starred on thefranchise, as well as their extended family.
Eike was President of Red Table Talk, part of Jada Pinkett Smith and Will Smith’s Westbrook that produces its eponymous Facebook Watch series. She joined in October 2020, having previously run Banijay-owned Authentic, which was also behind series such asThe hire is part of the move by Simon Knight, CEO, Maverick TV USA, who moved from the UK to oversee the U.S. arm of the company earlier this year.
“Helga’s creative instincts and leadership fit perfectly with Maverick’s mission to produce inspiring and uplifting content for our network partners,” said Knight. “She joins us as we look to build on our unscripted successes in the U.S. and accelerate the expansion of our slate.” “My first love is unscripted development, and I am proud to be taking this exciting role at Maverick TV USA and joining the All3Media family,” added Eike. “In our ever-changing business, the importance of established production partners with a history of game-changing hits will only continue to grow, and I can’t wait to work with Simon and the Maverick team in discovering and developing break-through new shows, ideas, and talent.
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