Comcast’s Sky Deutschland has lost the rights to broadcast the UEFA Champions League in Germany for the first time in 20 years after being outbid by streaming service DAZN. Sky confirmed on T…
CEO Carsten Schmidt said: “After around 20 years in partnership with UEFA, unfortunately we have not been able to agree to a new rights deal. We tried right up to the last minute to extend the rights beyond summer 2021, but in the interest of our customers we have a clear and disciplined approach to valuing sports rights and we were not prepared to pay in excess of our valuation.”
Sky Deutschland still has the rights to Bundesliga soccer, the English Premier League, Formula One and tennis, including Wimbledon.
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