Cineworld CEO Says Universal Tried to 'Take Advantage' of Virus Crisis by Breaking Windows

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Cineworld CEO Says Universal Tried to 'Take Advantage' of Virus Crisis by Breaking Windows
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'Universal was the only studio that tried to take advantage of the current crisis and provide a 'day-and-date' release of a movie that was not yet released,' said the Cineworld CEO of the growing controversy. Details:

Movie theater giant Cineworld has weighed in on the growing controversy regarding Universal's decision to releaseon premium VOD instead of waiting for cinemas to reopen post-coronavirus pandemic, claiming that the studio took advantage of the crisis.

"Unfortunately I missed similar message in Universal's announcement … not only did Universal provide no commitment for the future window, but Universal was the only studio that tried to take advantage of the current crisis and provide a 'day-and-date' release of a movie that was not yet released." The comments come just one day after NBCUniversal CEO Jeff Shell sparked anger from the exhibitor world after claiming that the success of, which racked up an estimated $100 million in premium VOD rentals in its first three weeks in North America, would see Universal change its release strategy post-coronavirus.The Wall Street Journal

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