TIFF CEO Cameron Bailey is determined to prove that the annual fest is still valuable at its core, despite this year's unwelcome changes and challenges.
is determined to prove that the annual fest is still valuable at its core, despite this year’s unwelcome changes and challenges.
“During our past 48 years, we’ve had to deal with the challenges of missing stars, economic ups and downs and the broader climate, all we can do is adapt to it…adapt and move forward.” “We are with Bell through the end of 2023 and we’re only now in the process of getting the word out as the landscape has changed so much since we began our partnership with them,” Bailey said.“TIFF is one of Canada’s best-known brands, so between everything else, we’re making an effort to find a partner who can step into this role, which in our eyes is someone well versed in the areas of streaming and international content — we’re confident we’ll find someone.
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