The ad is being made public two days after Quebec Health Minister Christian Dubé told an audience during a speech that his proposed health reform would \u0022shaker\u0022 the status quo.
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The 30-second ad, produced as a video and audio spot, begins with the image of a peregrine falcon in flight. The narrator, speaking in French, notes that the falcon has a reputation for being a bird of prey that is “assez sick” but also “assez chill” because it is “super quick” in flight. That speed, the narrator continues, allows the falcon the time to efficiently “watché” his environment, adding that the bird’s “skills de chasse” are “insane.”THIS CONTENT IS RESERVED FOR SUBSCRIBERS ONLYUnlimited online access to articles from across Canada with one account
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