Major marijuana companies are banking on cheaper dispensary product lines like unnamed 'every day' weed as inflation cuts shopping budgets.
, at a discount, but this may be the first time that a cannabis grower is proudly marketing a no-name weed salad.Schwazze
Schwazze assures consumers that the herb in EDW is ground flower, not trim or bottom shake. According to president Nirup Krishnamurthy, the new line was inspired by growth in another product category. "Schwazze is focused on building a high-quality house of wholesale brands that also deliver great value to cannabis consumers. Given the growth of pre-rolls over the last two years, we are happy to offer a convenient 'roll your own' option for our customers," he says in an April 6 statement announcing EDW.
Even high-end growers are getting into the mix. Jolet Ventures, also known as one of Colorado's most respected growers,, sells pre-packaged quarter-ounces for as high as $100 — but it now also offers an unlabeled line of bulk flower that is"not up to 710 Labs quality standards for release" for significantly less.
Growers and flower distributors aren't the only ones going after shoppers with lighter wallets. Last year, edibles maker, a line of pressed THC tablets made in 2.5 milligram increments and sold in packs of two and twenty for less than $2 and $10, respectively.
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