DontWorryDarling grossed $2.35 million on Friday, down 75% from its opening day last week. At first glance, that’s a bit of a sharp drop, but it’s fairly normal for a genre film to turn in a more front-loaded box office performance.
The creeper is projected to land a $19 million debut from 3,645 locations. It’s a fantastic start for the Paramount release, which carries a modest $17 million production budget. Compared to other original horror entries this year, “Smile” is coming in below Universal’s supernatural kidnap thriller “The Black Phone,” which kicked off with $23 million, but surging past 20th Century Studios’ “Barbarian,” which opened to $10 million.
The Universal release now looks to be land a muted opening, projecting a $4.7 million gross from 3,350 locations — enough for fourth at the box office. “Bros” has been embraced by critics, racking up a 92% approval rating from top critics on Rotten Tomatoes. Audiences that went were receptive too, offering a glowing “A” grade on Cinema Score. With a disappointing opening at the box office, Universal will see how far strong word-of-mouth can take the film in the coming weeks.
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