Paramount and Spyglass’s Scream, starring Melissa Barrera, David Arquette, Courtney Cox and Neve Campbell, cut up $3.5 million in Thursday previews.
L-r, Dylan Minnette , Jack Quaid , Melissa Barrera and David Arquette star in Paramount Pictures and Spyglass Media Group's"Scream."starring Melissa Barrera, David Arquette, Courtney Cox and Neve Campbell,movies opened way before midnight previews, let alone Thursday night screenings, were a par-for-the-course offering for essentially every movie.opened with $1 million in midnight previews in April of 2011, leading to a disappointing $8.2 million Friday and $18.
Moreover, reviews are mostly positive , and those who showed up last night seem to have enjoyed themselves. If you recall, right before everything went to hellwas another legacy sequel that benefited from “Hey, this is better than I expected!” reviews and preview buzz to overperform over the 2020 MLK weekend.is unusual in that it’s a horror movie that’s opening not in the first weekend of January but in the “bigger” MLK holiday weekend.
Paramount was understandably projecting an over/under $25 million Fri-Mon debut. Considering the $24 million budget and indifferent reception to
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