EXCLUSIVE: Internal BBC documents have revealed how the British broadcaster conducts repeated research on its biggest stars and scores how well they are performing with audiences. So-called BBC …
She argued that both shows, which invite viewer feedback on BBC output, involve similar work and provide audiences with a similar service. The BBC disputes this characterization, arguing thatis a BBC One brand traditionally hosted by a big-name presenter. Vine succeeded Terry Wogan, an iconic British broadcaster.
The report then dives into what the group of 397 people who recognized Vine think of the presenter. It is here that the document takes on a Top Trumps feel, with the BBC producing graphs scoring his recognition, motivation to watch, and likeability. The graphs also include demographic breakdowns.
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