Asda has been found to be cheaper than Morrisons
Asda has been named as the lowest-priced major supermarket for premium and frozen Christmas food shopping as the cost of living continues to soar.
Asda topped the trade magazine’s comparison survey which tracked the cost of 33 essential festive products including turkey, pigs and blankets, and mince pies at Asda, Tesco, Sainsbury’s, Morrisons, and Waitrose.Asda’s premium Christmas basket totaled £150.31 and was £18.79 cheaper than the nearest-priced rival Morrisons.
This news comes as the supermarket’s latest Income Tracker shows that 40% of all UK households had negative discretionary income in November as a result of the cost of living crisis.
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