As Global Streamers Hunt for the Next ‘Squid Game,’ Top TV Producers Are Doubling Down on International Drama

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As Global Streamers Hunt for the Next ‘Squid Game,’ Top TV Producers Are Doubling Down on International Drama
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It’s “Squid Game’s” world, and we’re just living in it. That was one takeaway from a wide-ranging conversation held during Rome’s MIA Market on Saturday, as top independent producers met to assess …

his Rome-based production shingle CIAO. “Looking at specific territories in the world, you have to immerse very heavily into the culture, into the landscape…in order to be effective,” he said. “You can’t be casual about that.”partner Anne Thomopoulos. “You can’t impose yourself on a territory, which is why all of us are looking toward the talent and the producers who are really embedded in the culture.

With global streaming platforms like Netflix, Amazon Prime and Apple TV Plus continuing to pump money into original content, and emerging players like thelooking to grow their footprints around the world, Levine noted that “there are so many different ways to sell now.

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