Are NFTs and crypto partnerships the future for video game retailer GameStop?

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Are NFTs and crypto partnerships the future for video game retailer GameStop?
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Does activist investor Ryan Cohen’s turnaround plan for video game retailer GameStop include a big push into NFTs and cryptocurrency? According to a...

, the Grapevine-based company is preparing to launch an online hub for buying, selling and trading nonfungible tokens of video game merchandise such as avatar outfits and weapons.Since Cohen took control of the struggling retailer early last year, investors have been eagerly awaiting his plan to make the company profitable again. NFTs and cryptocurrency would move GameStop into one of the most hyped areas of the tech world.

Nearly $41 billion was spent on NFTs last year, according to research firm CB Insights, and that’s just counting ones minted on the Ethereum blockchain.

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