Apple’s App Store now permits unlisted apps
If the company grants the request, the app won’t appear “in any App Store categories, recommendations, charts, search results or other listings,” according to Apple. Outside of a direct link, it’s possible to access unlisted apps through Apple’s Business and School Manager platforms.
The company suggests that the new distribution method is ideal for apps that were designed for specific organizations, special events, research studies and other similar use cases. It notes, however, that unlisted apps aren’t a replacement for its TestFlight process since it will decline software that’s in a pre-release or beta state.
Otherwise, Apple notes it will consider both new and existing apps. Once an app is approved, its status as an unlisted app will apply to any future versions of the software a developer may release. In the case of any existing apps, their App Store link will remain the same. All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
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